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Explainers

Animated explainers videos are one of the most effective ways to explain a subject and can be highly effective in campaigning, sales, training and presentation scenarios.

We excel at explaining complex or nuanced issues to a non-technical audience. Our clients range from dynamic businesses of all sizes through to Third Sector and Governments.

Animation is an excellent way of describing a process, and these Explanimations are clear, concise and visually attractive. They’re perfect for communicating information to potential customers, and for getting concepts across to the general public.

Gaynor Hartnell – CEO, Renewable Energy Association

BERRI is a system used to evaluate the effectiveness of care provided for complex children, and identify the most appropriate way forward. This video uses a real-life case study to illustrate the benefits:

Aquasaver is a simple device that diverts cooled water back into the system whilst waiting for hot water to arrive at the tap. This video explains the system and the benefits:

When Air Source Heat Pumps were first introduced, many consumers struggled to understand how heat can be extracted from "cold" air. This video demystifies the process, and explains the potential cost savings:

What makes good explainers so effective?

Our video explainers are more than just motion graphics, although movement and energy are important.

We research our subjects in great depth, explore the best visual metaphors and most relevant data to present, then design a narrative that is engaging and coherent. We user-test our explainers again and again to make sure the learning points are delivered.

As a result, several of our explainers have been described by experts in their field as the best explanation in the world on that particular subject.

That's the standard we aim for every time.

"What is Coral Bleaching" is simply the best explanation of this topic for kids anywhere. The animation style is simple but gives a great sense of what's happening on the reef. It's going to make a real difference in the classroom.

Communications Director, Great Barrier Reef Marine Park Authority

Work Examples

Explainer Animation: BERRI Case Study

BERRI has the potential to improve the lives of thousands of children in the UK, […] More

Explainer Animation: AquaSaver

Did you know that 4-10 Litres of water are wasted every time you run the […] More

ETI Infographics

Extensive series of infographics for Energy Technology Institute presentations

More

Start-up Strategy: Explanimation

In 2010 a wide range of subsidies and incentives for renewable energy technologies came into […] More

Interactive E-cards

Back when Flash was a thing, and before Facebook reminded you when your best friends’ […] More

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